This is a privately-owned company and not a part of any franchisee organization. The company has over 20 years of healthcare experience and has been in the Home Care business for several years. They are a fully insured, bonded and licensed home care agency serving North Atlanta.
Position Role and Key Responsibilities:
Development and execution of the Agency’s Marketing Plan, execution of targeted visits/presentations, and related documentation and data entry, .
Actively contributes to and supports the development of promotional content, messaging, literature, website and other tools to achieve targeted market positioning.
Effectively generating and processing Referrals developed through network contacts.
Develops and serves as liaison to all referral agencies, physician offices, rehab clinics and other sources to ensure a smooth transition for all involved regarding a referral.
Working with a staff nurse, has primary responsibility for initial Client assessments and effectively converting referrals to full time Clients; conveys subsequent follow up assessments to the staff nurse.
It would be preferred, but not required that the candidate is an RN for their direct insight and acceptance into this marketing arena. Extensive prior sales and marketing experience to this or a similar marketing arena may well offset this requirement.
There is an excellent compensation package with a strong base and an aggressive bonus program based upon performance..
Additional details are available in a complete Position Profile